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The free companion workbook

Score your business on all 26 letters

Business isn’t a talent you’re born with. It’s an alphabet nobody taught you. The 26 is the workbook from the book: weigh every letter for YOUR business, find the three that pull hardest right now, and see what your business spells.

  • All 26 letters with the one question each letter asks
  • Score how hard each letter pulls in your business today, with weights instead of percentages
  • The spell check: your three weakest letters tell you what to fix first
The cover page of The 26 workbook: score it, write on it, come back to it all year.

Get the workbook

Put in your info and the workbook downloads right away. Print it or fill it on screen.

Letter F is Follow-up. This is ours.

No spam. Real emails from a real owner, and you can leave any time.

What you’re getting

Thirty pages. The ten-minute Quick Score finds your top four letters, then every letter gets a full page with the book’s own math built in and room to write. Print it or fill it on screen, and come back to it all year.

The cover page of The 26 workbook: score it, write on it, come back to it all year.
The workbook
The Quick Score page: all 26 letters, one question each, a score box beside every row.
The ten-minute Quick Score
The letter A page: Advertising, with the book’s own math and ruled lines to write on.
One full page per letter

It’s free. Ten minutes to start.

Put in your name, email and phone, and the workbook downloads right away.

Don’t have the book yet? Get the book, $6.99