For owners of music, dance, martial arts, swim & tutoring schools
We teach your team to sell, build the systems that chase tuition and reviews, and get the operation organized so it stops living in your head. Every system on this page runs in our own schools first — and none of it asks you to change the software you already use.
We cap it at 10 clients so every one works directly with us — not a handoff to someone you have never talked to. 0 of 10 taken so far.
Start here
A few questions so we can tell you whether this fits, before either of us spends time on a call. Three minutes. If it is not a fit we will say so, and that will be the end of it.
Anywhere in the US · music, dance, martial arts, swim, gymnastics or tutoring schools with students already coming in. If that is not you yet, we will tell you straight.
Apply (3 minutes) → we look at your business, free → one 30-minute call with the exact price → a build only if you want it. Then month-to-month. Cancel anytime.
Your growth systems are built, live, and working within 30 days — or you do not pay the setup.
Prefer to talk first? Book The Ziro Call — 30 minutes, zero cost, zero pitch. We look at where your leads leak and tell you exactly what we would build.
Question 1 of 9
Pick the one you would drop first. We handle the rest too — this just tells us where to start.
If you were waiting on the CRM
Hundreds of owners told us the same thing: switching systems was scary, it was a hassle, and it was not worth it. Nobody wakes up wanting a new CRM.
What they wanted was money through the door. How to sell. How to close more of the people already calling. Follow-up that happens without anybody remembering. Reviews that show up without begging for them.
So we scrapped it and built that instead — on top of whatever you already run, not in place of it. Then we ran it in our own four schools for months before saying a word.
Sound familiar
A parent calls about lessons
Whoever picks up is not you. They answer the question and never ask for the enrollment. You find out weeks later they went to the studio across town.
Tuition fails
A card declines in week two. Nobody catches it until you reconcile, and now you are asking a family for two months of back tuition.
Six weeks in
A mom mentions in passing that her daughter loves Ms. Rivera, that she talks about lessons all week. That is a five-star review sitting right there in the lobby, and nobody in the building ever asks for it.
A teacher calls out at 6am
They text a personal phone. Families show up to a locked room. Nobody has a record of how often it happens.
A student quits
You notice on Tuesday that a name has not been on the schedule in three weeks. Nobody called when it started slipping, because nobody was counting. By now it is a goodbye, not a save.
Every August
Enrollment season arrives and the front desk drowns in exactly the weeks the money is on the table.
What it returns
This is the unglamorous part nobody sells you: money that was already yours, sitting where nobody could see it.
The last one is the point. Nobody is immune to this, including us — the difference is whether something is watching closely enough to catch it in a week instead of a year. That layer ships with everything we build, and we will not call a thing live until it can tell us that it is.
What we actually do
Most people who sell you one of these cannot do the other two, which is usually why the first one never sticks. Each one here has a person who owns it and does nothing else. Small team on purpose: you get the person who does the work, not whoever was free that week.
What to say when the phone rings. What to say when they ask the price. How to follow up without being weird about it. Your team gets the words, and they practice them until they are not reading.
So you can close more of the leads you are already paying to get.
Who does it — Anthony DiMauro — closes $5M a year in sales, cash collected, and trains sales teams for a living.
Follow-up, billing, reminders, review asks, new customer setup. The jobs that only happen when somebody remembers get handed to something that always remembers. It runs on the tools you already pay for, we keep it working, and we tell you what it found.
So you can stop losing money to jobs nobody had time to do.
Who does it — Zach Adkins — four locations, owner-operated. Everything on this site runs in them first.
How the place runs gets written down and taught, instead of living in your head and one good manager. A new hire learns it in a week. Nothing falls over because one person is out sick.
So you can leave for a week and have it run the same.
Who does it — Andrea Redmon — head of administration. Owns the paperwork, the workflows, the follow-up cadence and the order the place runs in. The least glamorous of the three and usually the one that was missing.
None of this comes out of a box. We sit down with you and build it around how your business actually runs: your tools, your people, your way of doing things. AI shows up wherever it makes that cheaper — it is not the pitch, and we are not going to talk about it much. Then we keep it running. Things break, platforms change, and somebody has to be watching. That is the part you are paying us for after the build.
See them run
These are the real steps, in order, including the checks that stop each one doing something dumb. Underneath each is what it actually turned up in our own four locations.
6 invoices · $975 · plus $135 from the month before
281 families asked · 40+ new reviews in month one
Nothing sits public and unanswered
First booking lands
Runs on every new student, all four locations
Daily sweep, 5am
21 consecutive days, zero errors
To that location’s director only
Call-out submitted — Elkhorn, 4pm–7pm
Heads up: a teacher just called out at Elkhorn for 4pm–7pm today. Logged it. Families are being sent the reschedule form.
Live across 4 locations, routed to 3 managers
Pick the date, pick the locations
An afternoon of phone calls becomes one form
Website vs Google, weekly
Caught 470 vs 473 on day one
Heartbeats, every day
The reason we found an alarm that had been dead for weeks
This is a sample, not a menu — every business is different, and most of what we build ends up custom. If the thing eating your week is not on this list, it is still the same job: find it, build it, watch it.
What it costs
$1,500
to build · then $297/mo
One system — invoices, reviews, win-back, whichever leaks most. You pick it, or we recommend one on the call. Built on your tools, watched daily, monthly report.
The standard
$2,500
to build · then $497/mo
The systems your business actually needs, installed and run: money chased, reviews asked, customers kept, staff trained on the parts they touch. Monthly report and a working session.
$10,000
to build · then $2,500/mo
Our full inventory adapted to your business, sales training installed, operations written down, quarterly on-site. The machine we run, in your building.
Custom
scoped on the call
Multiple locations, higher complexity, or bigger than the Whole Operation tier is built for. Same team, same standards — scoped and priced on the call.
Every fixed-price tier starts with the same free call and carries the same guarantee: live and working in 30 days, or you do not pay the build. Enterprise is scoped and timed on that same call. The monthly is month-to-month — cancel anytime.
Who this is for
We will look at how enrollments reach you and what happens to them, how your team handles the call, and where money goes out that should not. Then we tell you which part is costing you the most and what we would do about it. You keep that whether or not we work together.
A fit
Not a fit
The honest comparison
That is the real alternative, so it is the one worth comparing against. Here is where each one actually wins.
Works nights, weekends, holidays
Forgets the follow-up
Time until it is doing the job
Costs you when it is sick or on leave
Covers four locations
Leaves and takes the knowledge with it
Judgment, warmth, hard conversations
What you pay for
We are not telling you to fire anybody. The good ones should be selling and looking after customers, not remembering to chase an invoice. That is the split.
Why work with us
Zach got here through guitar. Won a national competition in 2017, wrote a best-selling book on practice efficiency, turned teaching it into four schools. Same skill either way — find the few reps that actually move the needle, drill them until they're automatic, delete everything else. That is the method the whole company runs on.
“Zach is the real deal. One of these rare Musical Entrepreneurs who has a big heart, wants to do cool Sh!t and help people win. A systems wizard who’s crushed it with his own music teaching empire. Plug into his wisdom and watch it help you unlock the next level.”
“In just our first coaching session Zach opened my eyes to how simple delegating more of my workload whilst empowering our team could be! Since then I’ve taken action which will in turn lead to business stability and growth for my business.”
Questions
One system, built and watched: $1,500, then $297 a month. The full Client Engine — where most of the value is: $2,500, then $497 a month. Everything we run, adapted to your business, with sales training installed: $10,000, then $2,500 a month. Bigger or more complex than that, Enterprise is scoped and priced on the call. The free call confirms which fits before you spend anything.
Around four hours across the first two weeks: one session mapping how inquiries reach you today, one reviewing the replies before anything goes live, and one training your front desk. After that it runs without you.
No. We build on top of what you already pay for: your booking tool, your payment platform, your calendar. Ripping things out is how these projects die in month two, and it means learning everything twice. Your customer data never leaves your accounts.
You are hiring us. Your customer data is yours and stays exportable, always. The systems themselves are ours to build, run and keep working, and that is the point — you are not taking on another tool to maintain, you are taking on the team that maintains it.
Cancel anytime — the monthly is month-to-month, no contract. When you stop, the systems stop running: the monthly is what keeps them watched, fixed and tuned, and we will not leave automation running unwatched against your customers. Your data stays yours and exportable, and every tool and account of your own stays exactly as it was.
One call, 30 minutes, and it exists so you can hear the exact price and plan before spending anything. No deck. The free look at your business happens first, and you keep that read whether or not we ever talk again. If it is not a fit, the call is where we tell you so.
No — keep them. An agency gets strangers to notice you. We handle what happens after: the follow-up, the invoice chasing, the review asks, the way the place runs. We do not run your ads, and the posting we do is operational — your photos, published consistently — not campaign strategy.
It is built, live and working inside 30 days, or you do not pay the setup. That is a thing we control, so we can promise it. We will not guarantee your revenue, because your revenue depends on things we do not control, and anybody who guarantees it is promising you something they cannot keep.
If you are getting fewer than about thirty inquiries a month, this is the wrong problem to solve. There is nothing for the system to respond to, and you would be automating an empty pipeline. Fix demand first — we will tell you that on the call.
We are customers of our own work: four locations, $1.5M a year, every system here running in them first. And no longer our only customer — our first outside client, a two-location school owner in the Carolinas, pays us $2,000 a month for the same work, remotely, as a founding exception. Anthony DiMauro, the other half of the team, closes $5M a year in sales and trains sales teams for a living.